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Red Pass The Test


The driving school Red was failing and faced a very uncertain future before their new owner Ian McIntosh took over in 2012. This article examines how Ian transformed the fortunes of the company by modifying their cash flow, changing leasing arrangement for their cars, switching to upfront payments for their lessons, stream-lining the number of instructors and franchises and renegotiating debts with their creditors.

A great article to make use of when introducing business strategy, franchising and the importance of cash flow. [Click on image to read full article]


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