Mega Deals Not Quite So Mega.
Megabus have been forced by the Advertising Standards Authority to remove their promotional campaign offering fares from just £1 due to the severely limited number of places actually available. The ASA adjudged the advert to be misleading consumers when in reality as few as just one place per coach were actually available at the £1 fare. A good article to make use of when introducing the topic of consumer protection. [Click image to read full article].