Eduqas PowerPoint The Marketing Mix: Product
The latest in the new series of PowerPoint resources aimed at assisting teachers with the delivery of the WJEC/Eduqas A-level Business specification (but are suitable for all boards). These slides and hand out are designed to support the delivery of the Component One topic of marketing & the marketing mix. They explain the purpose and importance of marketing to a business and then consider what is meant by market orientation, product orientation and asset-led marketing. The slides contain the Quick Fire Five questions and also a practice essay (both with solutions).