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iPhone Growth to Continue?

March 5, 2018

Apple have just announced a new series of devices to be launched this year, including what will be the largest ever iPhone device and a return to offering a cheaper alternative much like the rapidly discontinued 5c of a few years ago.


This is a great article to use for marketing and it pays particular attention to the risk of product cannibalisation as the larger iPhone starts to blur the lines between the phone devices and the iPad range.  [Click image to read full article].




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