Business in the News

Entrepreneurs are often described as risk-takers, decision-makers and opportunity spotters. But what do those characteristics actually look like when somebody is building a real business? The experience of Vivien Wong, co-founder of Little Moons, provides an interesting real-world example. From accountancy to ice cream At the age of 28, Wong left an accounting career paying around £80,000 a year to establish Little Moons with her brother, Howard. Entrepreneurship was not enti